Organic reach on Facebook is the best way to have long term loyal and supportive followers. However, it’s not easy to get organic reach on Facebook. I hate it when people don’t promote their products as they own them. They are shy, they are scared, which eventually leads to inconsistency and hence, a great project remains on Facebook forever with little or no reach.
However, if you promise me to give the time and attention to your business on social media, I have gathered 10 secret tips that lead to high organic growth on Facebook. It’s not easy but trust me results are worth it. Only if you commit to following these ways rigorously. Trust me you won’t regret reading further.
1. Invite People To Like Your Page
This is the way you have probably opted for already. But here I am not talking about the invite button on your Facebook page. But to take the link to your page and share it with every contact you have. Make a LinkedIn account and share your Facebook page on LinkedIn. It is one of the best platforms to get organic reach on Facebook. Be Careful in sharing the invite because Facebook might ban your account or page. Share once a day and to a maximum of 20 people and ask them to share further.
2. Create Interesting Content
To get organic reach on Facebook, enough of creating that boring content. Work hard on your content. Facebook already has other similar businesses, and you cannot let your business get lost in the light of those businesses. For instance, if you run a clothing brand, give your audience a little understanding of cloth material, and how to get such material if they want to build something for themselves. Trust me giving away little knowledge or information is a way to make people promote your page on their own.
3. Make Something Viral
Get into the creative box of yours and think of a challenge or any idea that can go viral. Any campaign that can go viral. Let me give you another idea again with a clothing brand. You can run a donating campaign along with your products, where you aim to donate some percentage of your profit. People love to donate, and they love such campaigns that they share your page every now and then. This method of organic reach on Facebook leads to quick organic likes and followers.
4. Connect with Your Audience
Most of the business ignore the best feature on Facebook pages and that is Facebook Live. The Facebook live feature gives you the ability to connect with your audience in real-time. Even if you have 3 people in your life, still do it. Answer their queries and hold up a surprise for the people in the session. Share about your business and how you decided to become a blogger or an entrepreneur.
5. Give It Away With a Giveaway
Users love freebies and for that, they can share, like, comment, and even go to the moon just to win something. Host a giveaway that gives users the chance to win something. It can be anything, your hot selling dress, or a book, or anything that your business or blog is about. Even you can gift them a ticket to the latest movie if you have a blog. This is a small investment but gives you high organic reach on Facebook.
6. Post What Grabs Attention
Don’t just post anything. Post that grabs attention. Let me tell you a secret. A video has an attention span of 6 seconds, whereas a picture has an attention span of 2 seconds. Make videos that keep your user hooked for the first 6 seconds. Make storytelling and animated videos, which users like and love to watch. Have videos with the caption as it increases the watch time by 12%.
7. Get a Shout Out
This is a bit of a hassle but a perfect way to get organic reach on Facebook. Connect with pages that have a significant number of followers. Request them to share your page, and in return ask them to do the same. When other pages refer to your Facebook page, others trust it automatically. They don’t need anything but a word from a trustworthy source.
8. Engage with Your Audience
Engage with your audience via comments. Answer their queries and help them find the best product. You can even increase the engagement on your Facebook page, by asking the users to inbox for pricing. You get more inbox queries, and you can deal with each user individually. This helps you to suggest the right product and service. For some people, this might be off-putting, but this technique brings you the right audience to your page.
Getting likes and followers on Facebook is not enough anymore, you need engagement that makes people trust your services. Even if you hire a social media marketing agency make sure that they engage with your customers. However, if you need a quick boost to your Facebook page, try buying Facebook likes and followers. It is another secret tip for organic reach on Facebook.